{"title":"Selective","description":"","products":[{"product_id":"selective-colorevo-oxy-1000ml","title":"Selective ColorEvo OXY Peroxides - 1000 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover Selective's Colorevo Oxy peroxides specially designed to achieve stunning results with all COLOREVO shades. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUsing Colorevo Oxy peroxides and Colorevo hair color together provides an exceptional blend adhesion, full coverage of white hair, maximum shine and long lasting color. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFloral fragrance, in line with the COLOREVO fragrance. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in 4 variants: 10, 20, 30, 40 volumes. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eALPHA BISABOLOL:\u003c\/strong\u003e essential oil obtained from chamomile with soothing, calming and anti-irritating properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e \u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo obtain the best results with COLOREVO, we recommend that you refer to the table below: VOL. % FUNCTION 10 3 \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo darken, lighten up to 1 tone or tone on tone 20 6 \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo cover gray hair completely, for darker color or to lighten 1-2 tones 30 9 \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo cover gray hair by lightening 2-3 shades 40 12 \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo lighten 4-5 shades with COLOREVO BLOND, to lighten 4 shades with COLOREVO GLITCH \u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"10 Vol","offer_id":37250175598763,"sku":"","price":9.99,"currency_code":"CAD","in_stock":true},{"title":"20 Vol","offer_id":37250175565995,"sku":"","price":9.99,"currency_code":"CAD","in_stock":true},{"title":"30 Vol","offer_id":37250175533227,"sku":"","price":9.99,"currency_code":"CAD","in_stock":true},{"title":"40 Vol","offer_id":37250175500459,"sku":"","price":9.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-colerevo-oxy.jpg?v=1603928071"},{"product_id":"selective-reverso-oxy-1000-ml","title":"Selective REVERSO Peroxides - 1000 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover Reverso Oxy peroxides specifically formulated to ensure the best results in synergy with Reverso Hair Color. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eREVERSO OXY is an oxidizing emulsion \u003cem\u003e\u003cstrong\u003eenriched with an exclusive blend of fresh superfood extracts like Reverso Hair Color\u003c\/strong\u003e\u003c\/em\u003e. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUsing Reverso Oxy peroxides and Reverso Hair Color together provides exceptional blend adhesion, full coverage of white hair, maximum shine and long lasting color. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFloral fragrance, in line with the Reverso fragrance. 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It strengthens, elasticizes and densifies the hair fiber, leaving it healthy, full of body and easy to style without weighing the hair down. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFLAX SEEDS:\u003c\/strong\u003e provide elasticity thanks to Omega 3 fatty acids, which moisturize and strengthen the hair, acting on the strands and preventing breakage. In addition to being a natural beauty ingredient, they strengthen the hair and make it shinier and more elastic. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003ePHYTOKERATINE OF SEEDS AND RICE:\u003c\/strong\u003e an infusion of vegetable keratins which, thanks to their natural properties, restore strength and structure to the hair. 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Repeat if necessary. 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Its specific molecular structure, similar to the sebum naturally secreted by the scalp, helps to give exceptional nutrition, hydration and softness to the hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eFeatures of the On Care line:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eAll On Care cleansing treatments are formulated without SLES or SLS\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRecycled and recyclable packaging\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEach range is formulated with specific natural principles, to be tailored to the particular needs of the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to damp scalp. Massage gently, then rinse thoroughly. Repeat if necessary. Continue with the most appropriate treatment.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"250 ml","offer_id":37580470681771,"sku":"1376550","price":8.39,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":37580470714539,"sku":"1376552","price":14.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-on-care-hydration-shampoo-2.png?v=1631125305"},{"product_id":"on-care-hydratation-conditioner","title":"Selective On Care Hydration Conditioner","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the On Care Hydration conditioner elaborated for a daily use on dry and dull hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIts formulation rich in vegetable oils allows to \u003cem\u003e\u003cstrong\u003emoisturize the dry hair in depth leaving the hair soft, shiny and thicker.\u003c\/strong\u003e \u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e PEQUI OIL:\u003c\/strong\u003e has a high concentration of pro-vitamin A and is naturally rich in oleic and palmitic fatty acids. It gives elasticity, reduces frizz and adds shine to the hair. A light oil, rich in antioxidants, which prevents the signs of premature aging. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAVOCADO OIL:\u003c\/strong\u003e is a natural oil, rich in nourishing substances and carotenoids. Its rapid penetration power makes it extremely nourishing and capable of moisturizing the scalp and hair shaft when they are particularly dry. It improves the level of hydration, hair growth and shine. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eJOJOBA OIL:\u003c\/strong\u003e is rich in nourishing and protective properties for the hair. Its specific molecular structure, similar to the sebum naturally secreted by the scalp, helps to give exceptional nutrition, hydration and softness to the hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eFeatures of the On Care line:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eAll On Care cleansing treatments are formulated without SLES or SLS\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRecycled and recyclable packaging\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEach range is formulated with specific natural principles, to be tailored to the particular needs of the hair. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e \u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel-dried hair. Comb through to promote distribution. Wait 2-3 minutes or up to 5 minutes for deeper hydration. 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Colorevo guarantees \u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eextraordinary color, healthy hair and sensational results\u003c\/strong\u003e\u003c\/em\u003e thanks to the advanced ceramide technology of \u003cstrong data-mce-fragment=\"1\"\u003eCERAFLUX PLUS\u003c\/strong\u003e and the \u003cstrong data-mce-fragment=\"1\"\u003eCOLOR DIFFUSION SYSTEM\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eColorevo offers a highly personalized and customizable color concept with over \u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e202 shades\u003c\/strong\u003e \u003c\/em\u003eat your service.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eOffer the best of color to your customers with \u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e100% white hair coverage\u003c\/strong\u003e\u003c\/em\u003e and a \u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003every pleasant fragrance\u003c\/strong\u003e\u003c\/em\u003e for both you and your customers:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eCeraflux Plus Technology:\u003c\/strong\u003e provides sensational, protected, healthy hair thanks to precious ingredients that act at every stage of the coloring process.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe result: perfect color and healthy hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eColor Diffusion System Technology:\u003c\/strong\u003e achieves brilliant, long-lasting color with a balanced coloring system enriched with protective agents.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe result: aggressive cleansing and the effects of the sun's rays do not affect hair color, which remains visibly bright and intense.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eActive ingredients :\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eCERAFLUX PLUS: a bioidentical lipid blend that contains three different types of ceramides, which perfectly mimic the lipids naturally present in the hair, repairing, spinning and protecting against external aggressions, for maximum shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHow to use:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eCOLOREVO is designed to act in synergy with COLOREVO OXY 10-20-30 Vol (3%, 6%, 9%). The mixing ratio is 1+1 [e.g. 100 ml COLOREVO + 100 ml COLOREVO OXY].\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhen mixing with COLOREVO MIX, add the appropriate amount according to the shades chosen: for lighter shades, add a smaller amount of COLOREVO MIX.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFor shades like 9-10, it is recommended to add 5% to the total cream. Apply to dry, unwashed hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eResting time: 30 minutes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cbr\u003e","brand":"Selective","offers":[{"title":"4.5 Mahogany Brown","offer_id":37610467721387,"sku":"","price":8.99,"currency_code":"CAD","in_stock":true},{"title":"5.5 Mahogany Light Brown","offer_id":37610500653227,"sku":"","price":8.99,"currency_code":"CAD","in_stock":true},{"title":"6.5 Mahogany Dark Blond","offer_id":37610502684843,"sku":"","price":8.99,"currency_code":"CAD","in_stock":true},{"title":"6.76 Red Violet Dark Blond","offer_id":37610503798955,"sku":"","price":8.99,"currency_code":"CAD","in_stock":true},{"title":"4.7 Violet Brown","offer_id":37610508976299,"sku":"","price":8.99,"currency_code":"CAD","in_stock":true},{"title":"5.7 Violet Light Brown","offer_id":37610510057643,"sku":"","price":8.99,"currency_code":"CAD","in_stock":true},{"title":"6.7 Violet Dark 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tubes","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eDiscover our most complete introductory offer to endorse the high-performing ColorEvo coloration range from Selective professional. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eA true Boutique 8084 favorite and a real innovation in the world of coloring, the ColorEvo coloring cream is formulated with \u003cstrong\u003e2 cutting-edge technologies to preserve the structure of the hair\u003c\/strong\u003e and offer an exceptional results in terms of both shine and coverage of white hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cem\u003e\u003cstrong\u003eCeraflux plus technology:\u003c\/strong\u003e\u003c\/em\u003e allows you to obtain sensational, protected, healthy hair thanks to the precious ingredients that have been carried out at each stage of the coloring process. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"padding-left: 30px;\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eResult: perfect color and healthy hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cem\u003e\u003cstrong\u003eColor diffusion system technology:\u003c\/strong\u003e\u003c\/em\u003e achieves vibrant, shiny and long-lasting colors thanks to the balanced coloring system enriched with protective agents. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"padding-left: 30px;\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eResult: aggressive washes and effects from the sun's rays do not affect the color of the hair, which remains visibly radiant and intense. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eColorevo offers a \u003cstrong\u003ehighly personalized and customizable color concept\u003c\/strong\u003e with more than \u003cstrong\u003e202 shades\u003c\/strong\u003e at your service. 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Practical, it is also possible to hang a hair dryer or various heating devices on the edge. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvailable in black only.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37817202737323,"sku":"","price":199.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Captured_ecran2020-12-22a13.22.31.png?v=1608661413"},{"product_id":"selective-hair-color-chart","title":"Selective Colorevo Hair Color Chart","description":"\u003cp\u003eDiscover the world of ColorEvo hair coloring by Selective to let your talent flies! A rich color chart with more than 190 shades including 116 standard shades and 76 recipes for you to create even more!\u003cbr\u003eInfinite mixing possibilities to create unique and incomparable colorations. An outstanding color chart with customizable and personalized conceptual colors. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe new way to do hair coloring with ColorEvo hair color from Selective!\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37817297731755,"sku":"","price":50.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/selective-color-chart.png?v=1611313918"},{"product_id":"selective-decolorvit-nova-bleaching-powder","title":"Selective Decolorvit Nova Bleaching Powder (9 Lightener)- 500 gr","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Nova 9-tone bleaching powder, specially designed to achieve the highest level of lightening. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNova Lightening Powder, with an exclusive \"safe salon formula\" compact, with zero volatility, is ideal for an ultra-performance action. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMixed exclusively with Decolorvit Active Use peroxides, it \u003cem\u003e\u003cstrong\u003elightens up to 9 shades in a progressive and uniform way. \u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEnriched with special enzymes and meteorite powder, it allows for bleaching with respect of the hair fiber. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eENZYME COMPLEX:\u003c\/strong\u003e reduces the % of use of ammonium persulfate by limiting its aggressiveness on the hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMETEORITE POWDER:\u003c\/strong\u003e enhanced with meteorite powder to add preciousness, uniqueness and strength to the product. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eFeatures of the Decolorvit line:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eProtects: innovative line designed to protect and strengthen hair structure Illuminates: achieves extra shiny blonds by leaving hair shiny and moisturized. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDECOLORVIT Nova should be mixed only with DECOLORVIT Active Use 10-20-30 vol. Mix in a non-metallic bowl, depending on the consistency and technique chosen. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply the cream to dry hair and let rest, monitoring the development of the discoloration. Once the development time has elapsed, rinse thoroughly with warm water and clean with ONcare Color Care. 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It does not run or swell in any condition, remaining soft for a long time, without drying out. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMixed with decolorvit Active Use peroxides, it gradually lightens hair up to 6 shades. Its violet color helps neutralize unwanted yellow-copper tones. Fragrance: fruity-floral blend. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eXANTHAN GUM:\u003c\/strong\u003e with soothing and protective properties for maximum comfort when applied to the scalp. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGUAR GUM:\u003c\/strong\u003e restores the surface hydrolipidic film. 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Allow to stand but monitor the bleaching process every 5 minutes, up to a maximum of 35 minutes for scalp applications and 60 minutes for hair shaft applications. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe resting time depends on the choice of active use volumes of DECOLORVIT and the structure of the treated hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOnce the resting time is over, rinse thoroughly with water and cleanse with a specific shampoo from the ONcare Color Care product line. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMIXING RATIO with Decolorvit Active Use 10-20-30 vol, 1+1 [e.g.: 30 gr of DECOLORVIT scalp + 1 ml of DECOLORVIT Active Use 10-20-30 vol]. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaximum development time : 35 minutes for scalp applications 60 minutes for applications on the hair lengths\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"500 gr","offer_id":41133968785579,"sku":"","price":24.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/files\/LANCEMENTCOLOREVO_2.png?v=1753706913"},{"product_id":"cemani-powerizer-shampoo","title":"Selective Cemani Powerizer + Shampoo - 250 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Cemani range by Selective Professional. A line designed especially for men. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHair that falls out? Want to activate hair growth? Discover Cemani's Powerizer+ shampoo. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eGently cleanses, refreshes, invigorates and stimulates the scalp.\u003c\/strong\u003e\u003c\/em\u003e Its formula with creatine, menthol, caffeine and active stimulants promotes the optimal physiological conditions for strong, healthy hair growth. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe result is a healthy scalp for healthy hair that grows faster. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e MENTHOL:\u003c\/strong\u003e soothes the skin, providing a feeling of freshness and well-being \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCREATINE:\u003c\/strong\u003e natural amino acid that acts on the structure of the cuticles giving strength to the hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Cemani range:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRange designed for daily use on body and hair \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-hair loss: to prevent and counter hair loss and thinning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-yellowing: for white and gray hair, to enhance their shades or cover the first signs of aging \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use :\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to damp hair, massage gently then rinse. Repeat if necessary. For scalps that tend to suffer from seborrhea, wash hair more frequently. Suitable for daily use\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893724111019,"sku":"1378300","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-powerizer-shampoo-250ml.png?v=1610033270"},{"product_id":"cemani-everyday-shampoo","title":"Selective Cemani Every Day Shampoo - 250 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Cemani range by Selective Professional. A range designed especially for men. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eMoisturizing shampoo ideal for frequent use.\u003c\/strong\u003e \u003c\/em\u003eGently cleanses the scalp and hair, leaving a pleasant sensation of freshness and cleanliness. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eResult, healthy and strong hair even on short hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e GREEN COFFEE SEEDS:\u003c\/strong\u003e antioxidant and anti-aging properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGUARANA SEEDS:\u003c\/strong\u003e toning and astringent properties KOLA SEEDS: stimulate microcirculation and tone the skin.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCHINESE TEA:\u003c\/strong\u003e dermo-purifying and astringent properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Cemani range:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRange designed for daily use of the body and hair \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-hair loss: to prevent and counter hair loss and thinning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-yellowing: for white and gray hair, to enhance their shades or cover the first signs of aging \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eDirections for use :\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eApply to damp scalp. Massage gently, then rinse thoroughly.\u003cbr\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893745770667,"sku":"1378301","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-everyday-shampoo-250ml.png?v=1610033496"},{"product_id":"cemani-gray-anti-yellow-shampoo","title":"Selective Cemani Gray Anti-Yellow Shampoo - 250 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Cemani range by Selective Professional. A range designed especially for men. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCemani Anti-Yellowing Shampoo is specially \u003cem\u003e\u003cstrong\u003edesigned for men with gray or white hair, or to maintain blonde hair.\u003c\/strong\u003e \u003c\/em\u003eCemani Anti-Yellowing Shampoo neutralizes unwanted yellow tones while providing nutrition and maximum protection to the hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe result is soft, shiny hair and neutralized unwanted yellow tones. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e GREEN COFFEE SEEDS:\u003c\/strong\u003e antioxidant and anti-aging properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGUARANA SEEDS:\u003c\/strong\u003e toning and astringent properties.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eKOLA SEEDS:\u003c\/strong\u003e stimulate microcirculation and tone the skin.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCHINESE TEA\u003c\/strong\u003e: dermo-purifying and astringent properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Cemani range:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRange designed for daily on the body and hair \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-hair loss: to prevent and counter hair loss and thinning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-yellowing: for white and gray hair, to enhance their shades or cover the first signs of aging \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use :\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to damp scalp. Massage gently, then rinse thoroughly. \u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893765529771,"sku":"1378302","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-anti-yellow--shampoo-250ml.png?v=1610033641"},{"product_id":"cemani-matt-molder","title":"Selective Cemani Matt Molder - 100 ml","description":"The Cemani matt molder by Selective gives the styled hair a matt look and keeps the hair moisturized. Its balanced blend of waxy components gives the styling a natural, medium strength hold. It does not make the hair heavier and it leaves no residues. This product also contains a sun filter which protects the hair from the UV rays action.","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893776244907,"sku":"1378303","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-matt-molder-100ml.png?v=1610033782"},{"product_id":"cemani-back-to-back-styling-gel","title":"Selective Cemani Back To Black Styling Gel - 150 ml","description":"Cemani Back To Black gel has a grey\/black color with a natural effect thanks to the black carbon. It gives the style a strong and durable hold. Its fluid consistency makes the gel easy to apply and style. It does not stain the scalp or hands during application. It is easy to apply, safe and easy to use and can be washed without leaving residues.","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893846991019,"sku":"1378305","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/selective-cemani-back-to-black-gel.png?v=1610034208"},{"product_id":"cemani-hyper-fix-fluid-gel","title":"Selective Cemani Hyper Fix + Fluid Gel - 150 ml","description":"Hyper Fix + Fluid Gel is a hyper-strong fluid fixation gel for men. Easy to apply and spread, it is particularly suitable for directional hairstyles on short or medium-length hair. It keeps hair moisturized and luminous thanks to its composition based on natural glycerin and panthenol. Leaves no residue and visibly increases shine for a long-lasting wet look.","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893877596331,"sku":"1378306","price":11.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/selective-cemani-hyper-fluid-styling-gel.png?v=1610034417"},{"product_id":"cemani-all-over-hair-body","title":"Selective Cemani All Over Hair \u0026 Body Wash - 250 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Cemani range by Selective Professional. A range designed especially for men. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eThe All Over hair and body shampoo gently cleanses\u003c\/strong\u003e\u003c\/em\u003e. Its formula enriched with menthol, caffeine and creatine refreshes, moisturizes and invigorates hair and body. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe result is healthy, strong hair, even on short hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e MENTHOL:\u003c\/strong\u003e soothes the skin, providing a feeling of freshness and well-being \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCAFFEINE:\u003c\/strong\u003e stimulates skin microcirculation. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCREATINE:\u003c\/strong\u003e natural amino acid that acts on the structure of the cuticles and gives strength to the hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Cemani range:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRange designed for daily use on body and hair \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-hair loss: to prevent and counter hair loss and thinning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-yellowing: for white and gray hair, to enhance their shades or cover the first signs of aging \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use :\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to damp scalp. Massage gently, then rinse thoroughly. \u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893899387051,"sku":"1378307","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-all-over-face-body-250ml.png?v=1610034534"},{"product_id":"cemani-powerizer-lotion","title":"Selective Cemani Lotion - 125 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Cemani range by Selective Professional. A line designed especially for men. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHair that falls out? Want to activate hair growth? Discover Cemani's Powerizer+ lotion. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCemani's Powerizer+ lotion \u003cem\u003e\u003cstrong\u003ereactivates the microcirculation of the scalp\u003c\/strong\u003e\u003c\/em\u003e, developing a beneficial sensation of warmth and promoting the penetration of active ingredients. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt normalizes the scalp and promotes optimal physiological conditions for the growth of strong and healthy hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIts formula with caffeine and guarana invigorates the scalp and stimulates the hair roots. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe result is a healthy scalp for healthy hair that grows faster. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e CAFFEINE\u003c\/strong\u003e stimulates skin microcirculation \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eGUARANA SEEDS\u003c\/strong\u003e with toning and astringent properties \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Cemani range:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRange conceived for a daily use of the body and the hair \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-hair loss to prevent and counter hair loss and thinning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-yellowing: for white and gray hair, to enhance their shades or cover the first signs of aging \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use :\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStart the treatment by applying the product daily for 2 weeks. Continue to apply 3 times a week for 6 more weeks. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRepeat treatment twice a year, especially in spring and fall. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSpread the product carefully on the scalp. Massage with fingertips using light pressure and circular motions. Style hair without rinsing out the product.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893920260267,"sku":"1378308","price":17.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-powerizer-oil-125ml.png?v=1610034723"},{"product_id":"cemani-beard-oil","title":"Selective Cemani Beard Oil - 50 ml","description":"The beard's oil by Cemani nourishes and provides shininess without greasing and weighing down. The beard oil absorbs quickly, gives facial hair both a fabulous scent and a healthy appearance thanks to the addition of sweet almond oil. It neutralises food and sweat smells.","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893934743723,"sku":"1378312","price":14.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-beard-oil-50ml.png?v=1610034849"},{"product_id":"cemani-conditioner","title":"Selective Cemani Every Day Conditioner - 200 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Cemani range by Selective Professional. A range designed especially for men. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMoisturizing and toning conditioner for men's scalp. \u003cem\u003e\u003cstrong\u003eIdeal for frequent use, it moisturizes and protects the hair\u003c\/strong\u003e \u003c\/em\u003ewithout weighing it down while providing softness and control even to unruly hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe addition of menthol and eucalyptus soothes the skin, leaving it feeling fresh and comfortable. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe result is healthy, strong hair, even on short hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e MENTHOL:\u003c\/strong\u003e soothes the skin, providing a feeling of freshness and well-being \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eEUCALYPTUS:\u003c\/strong\u003e natural agent with the refreshing effect, relieves the skin and the hair, bringing a pleasant feeling of freshness and well-being \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Cemani range:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRange conceived for a daily use on the body and the hair \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-hair loss: to prevent and counter hair loss and thinning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-yellowing: for white and gray hair, to enhance their shades or cover the first signs of aging \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use :\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel-dried hair. Distribute evenly. Let sit for a few moments, then rinse thoroughly. Ideal for daily use.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37893947293867,"sku":"1378314","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-cemani-everyday-condtioner-200ml.png?v=1610034944"},{"product_id":"selective-caviar-sublime-shampoo","title":"Selective Caviar Sublime Shampoo","description":"\u003cp\u003eDeeply nourishing treatment, the Sublime Caviar shampoo by Selective is enriched with black caviar extracts, with high antioxidant, nourishing and moisturizing properties.\u003c\/p\u003e\n\u003cp\u003eIts formulation also contains green caviar, a macro-algae with restructuring and anti-aging actions, as well as orange caviar for its high concentration of Omega 3 and Vitamin E. It protects the hair from daily stress, giving it extreme shine and softness.\u003c\/p\u003e","brand":"Selective","offers":[{"title":"250 ml","offer_id":37951045533867,"sku":"1373700","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":37951045566635,"sku":"1373701","price":26.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-Sublime-caviar-shampoos.png?v=1639775642"},{"product_id":"selective-caviar-sublime-cream","title":"Selective Caviar Sublime Cream - 150 ml","description":"\u003cp\u003eRegenerating fluid without rinsing for all hair types. Enriched with white caviar extract, for its antioxidant, nourishing and illuminating properties.\u003c\/p\u003e\n\u003cp\u003eSublime Caviar Cream by Selective moisturizes, strengthens and smoothes the cuticle, giving the hair a silky and shiny appearance. It makes hair healthier, more compact and rejuvenated.\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37944982438059,"sku":"1373703","price":14.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-sublime-caviar-cream-250ml.png?v=1639775569"},{"product_id":"selective-ultimate-luxury-serum","title":"Selective Caviar Sublime Serum Drops - 6x10 ml","description":"\u003cp\u003eInstant restructuring serum without rinsing. Enriched with red caviar extract, the Sublime Caviar Serum Drops by Selective restructures, repairs and wraps the hair fiber with a protective film instantly, giving new life and shine to the entire hair.\u003c\/p\u003e\n\u003cp\u003eSILICONE FREE\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37944982536363,"sku":"1373705","price":29.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-sublime-serum-drops-6x10ml.png?v=1639775606"},{"product_id":"selective-booster-sublime","title":"Selective Booster Sublime - 3x25 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Sublime booster specially designed to be combined with the different Sublime ranges. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThree solutions to be combined with the Sublime range depending on the type of hair to be treated, for even more sensational results. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e3 concentrated treatments to intensify the action and effectiveness of CAVIAR, HEMP and PEARL SUBLIME treatments. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Sublime boosters:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003ePLUS NOURISHING to provide extreme hydration to the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eRESTRUCTURING for an intensive restructuring action\u003c\/li\u003e\n\u003cli\u003eANTI-AGE to give extreme vitality to the hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eThe boosters:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left; padding-left: 30px;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003e1 -Anti age:\u003c\/strong\u003e\u003c\/em\u003e Highly concentrated in collagen and hyaluronic acid, it provides volume, density and an intensive anti-aging action to the hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e \u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eCOLLAGEN: Thanks to its sealing action, it has an intensive moisturizing power. It fills the hair from the inside, with an immediate filling effect. The hair is regenerated, full-bodied and elastic. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHYALURONIC ACID: restores the hair's hydration, with immediate results in terms of both beauty and firmness. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: left; padding-left: 30px;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003e2-Hydration:\u003c\/strong\u003e\u003c\/em\u003e The high concentration of mineral salts and vitamins develops a moisturizing and intensive action, giving the hair softness, shine and vitality. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMINERAL SALTS: they reintegrate the natural substances present, promote bulbar-piliferous fortification and strengthen the hair structure. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVITAMIN E: with a moisturizing and restructuring action, they provide body and shine, revitalizing the hair. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: left; padding-left: 30px;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003e3-Repair:\u003c\/strong\u003e\u003c\/em\u003e Formulated with a high concentration of proteins and keratin, it develops an intensive restructuring action, repairing and regenerating particularly weakened hair structures. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003ePROTEINS penetrate deep into the hair, rebuild damaged hair structures, strengthening them from within \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKERATINE with regenerative, restructuring and moisturizing properties, for healthier and shinier hair. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e \u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\" data-mce-style=\"text-align: left;\"\u003e\u003cspan\u003eAdd 2ml for 10g of Ultimate Luxury Treatment and follow the directions of the product it is mixed with.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Anti-Age Booster","offer_id":37951089967275,"sku":"1373720","price":16.99,"currency_code":"CAD","in_stock":true},{"title":"Hydrate Booster","offer_id":37951090032811,"sku":"1373722","price":16.99,"currency_code":"CAD","in_stock":true},{"title":"Repair Booster","offer_id":37951090065579,"sku":"1373721","price":16.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique-8084-selective-sublime-boosters.png?v=1622580571"},{"product_id":"selective-hemp-sublime-shampoo","title":"Selective Sublime Hemp Shampoo","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Sublime Hemp range enriched with \u003cem\u003ehemp oil\u003c\/em\u003e with excellent beneficial and embellishing properties ideal for \u003cstrong\u003erestoring the right level of hydration and nutrition.\u003c\/strong\u003e \u003cbr\u003e\u003cbr\u003eTo restore soft and silky hair, discover the sublime hemp shampoo enriched with hemp oil and endowed with excellent moisturizing, nourishing and strengthening properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRich in omega 2 and 6, it gently cleanses the hair while restoring its hydrolipidic balance. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe hemp sublime shampoo is a precious ally for hair that tends to dry out and age. As a result, it leaves hair silky, healthier and full of body. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e HEMP SEED OIL:\u003c\/strong\u003e infused with a high nutritive and fortifying power for the scalp and hair, whose nutrition penetrates deeply, giving absolute softness and luminosity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e OMEGA 3 and 6:\u003c\/strong\u003e promote renewal processes, improve keratinization and protect the skin from premature aging. It is also an antioxidant that fights free radicals and prevents hair aging. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCERAMID COMPLEX:\u003c\/strong\u003e helps to restore strength and resilience, for healthier, straighter and shinier hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cem\u003eCharacteristics of the Sublime Hemp range:\u003c\/em\u003e\u003c\/strong\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHYDRATE: extremely dry, lifeless and dull hair. \u003cbr\u003eNOURISHES DEEPLY: preserving the optimal level of hydration. \u003cbr\u003eSTRENGTHENS: hair by giving it elasticity, body and extreme shine. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to damp scalp. Massage gently, then rinse thoroughly. Repeat if necessary. Continue with the most appropriate treatment. \u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"250 ml","offer_id":37951114346667,"sku":"1373731","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":37951114379435,"sku":"1373734","price":21.59,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/Selective-Sublime-hemp-shampoos.png?v=1611070101"},{"product_id":"sublime-hemp-sublime-mask","title":"Selective Hemp Sublime Mask - 250 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Sublime Hemp range enriched with hemp oil with excellent beneficial and beautifying properties \u003cem\u003e\u003cstrong\u003eideal for restoring the right level of hydration and nutrition. \u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo recover soft and silky hair, discover the sublime hemp mask enriched with hemp oil and endowed with excellent moisturizing, nourishing and fortifying properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRich in omega 2 and 6, it penetrates deeply, restoring the right level of moisture to dry to extremely dry hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAs a result, it leaves hair silky, healthier and full of body. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e HEMP SEED OIL:\u003c\/strong\u003e infused with a high nutritive and fortifying power for the scalp and hair, whose nutrition penetrates deeply, giving absolute softness and luminosity. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eOMEGA 3 and 6:\u003c\/strong\u003e promote renewal processes, improve keratinization and protect the skin from premature aging. It is also an antioxidant that fights free radicals and prevents hair aging. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCERAMID COMPLEX:\u003c\/strong\u003e helps to restore strength and resilience, for healthier, straighter and shinier hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Sublime Hemp range:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e HYDRATE: extremely dry, lifeless and dull hair. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNOURISHES DEEPLY: preserving the optimal level of hydration. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSTRENGTHENS: hair by giving it elasticity, body and extreme shine. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel-dried hair. Comb through to facilitate distribution. Leave on for 3 to 5 minutes. Rinse thoroughly and style as needed. Use once or twice a week, alternating with Hemp Sublime Ultimate Luxury Conditioner depending on level of dehydration. For deeper conditioning, mix with a few drops of Hemp Sublime Ultimate Luxury Elixir.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37944982896811,"sku":"1373732","price":14.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-sublime-hemp-mask-250ml.png?v=1610806981"},{"product_id":"selective-hemp-sublime-elixir","title":"Selective Hemp Sublime Elixir - 100 ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Sublime Hemp range enriched with hemp oil with excellent beneficial properties ideal for restoring the right level of hydration and nutrition. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo restore soft and silky hair, discover the ultimate spray sublime hemp enriched with hemp oil and with \u003cem\u003e\u003cstrong\u003eexcellent moisturizing, nourishing and strengthening properties. \u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt detangles, strengthens and smoothes the cuticle, bringing elasticity and shine to the hair shaft. Also ideal for daily use. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e Hemp seed oil:\u003c\/strong\u003e infused with high nutritive and strengthening power for the scalp and hair, whose nutrition deeply penetrates the hair, giving absolute softness and shine. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eOMEGA 3 and 6:\u003c\/strong\u003e promote renewal processes, improve keratinization and protect the skin from premature aging. It is also an antioxidant that fights free radicals and prevents hair aging. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCERAMID COMPLEX:\u003c\/strong\u003e helps to restore strength and resilience, for healthier, straighter and shinier hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Sublime Hemp range:\u003c\/strong\u003e \u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHYDRATES extremely dry, lifeless and dull hair. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNOURISHES DEEPLY preserving the optimal level of hydration. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSTRENGTHENS hair by giving it elasticity, body and extreme shine. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel-dried hair 1-2 doses along the shaft and ends, then dry. Apply to dry hair for additional conditioning and hydration. To intensify the moisturizing action of the Hemp Sublime treatments, apply a few drops before shampooing, leaving for a few minutes.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37944982929579,"sku":"1373733","price":17.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-sublime-hemp-elixir-100ml.png?v=1610807062"},{"product_id":"sublime-hemp-sublime-conditioner","title":"Selective Hemp Sublime Conditioner","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Sublime Hemp range enriched with hemp oil with excellent beneficial and beautifying properties ideal for restoring the right level of hydration and nutrition. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTo restore soft and silky hair, discover the sublime hemp conditioner enriched with hemp oil and endowed with excellent moisturizing, nourishing and strengthening properties. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRich in omega 3 and 6, it \u003cem\u003e\u003cstrong\u003eintensely conditions and detangles dry and weakened hair\u003c\/strong\u003e\u003c\/em\u003e without weighing it down while maintaining an excellent level of hydration. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eResult, it leaves hair silky, healthier and full of body. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e HEMP SEED OIL:\u003c\/strong\u003e infused with a high nutritive and fortifying power for the scalp and hair, whose nutrition penetrates deeply, giving absolute softness and luminosity. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eOMEGA 3 and 6:\u003c\/strong\u003e promote renewal processes, improve keratinization and protect the skin from premature aging. It is also an antioxidant that fights free radicals and prevents hair aging. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCERAMID COMPLEX:\u003c\/strong\u003e helps to restore strength and resilience, for healthier, straighter and shinier hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Sublime Hemp range:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e HYDRATE: extremely dry, lifeless and dull hair. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNOURISHES DEEPLY: preserving the optimal level of hydration. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSTRENGTHENS: hair by giving it elasticity, body and extreme shine. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel-dried hair. Comb through to facilitate distribution. Leave in for 1 to 2 minutes. Rinse thoroughly and style as desired. Use regularly for best results. Complete the treatment by applying Ultimate Luxury Elixir.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"200 ml","offer_id":37951134302379,"sku":"1373731","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":37951134335147,"sku":"1373735","price":26.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-sublime-hemp-conditioner.png?v=1610807390"},{"product_id":"selective-pearl-sublime-balm","title":"Selective Pearl Sublime Balm","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiscover the Sublime Pearl range developed for hair in search of shine and to illuminate lighter strands. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEnriched with precious pearl extract, rich in biominerals and essential amino acids with \u003cem\u003e\u003cstrong\u003eextraordinary lightening properties\u003c\/strong\u003e\u003c\/em\u003e, Sublime Pearl balm nourishes deep down. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt deeply conditions the hair and helps close the cuticles leaving hair shiny and full of body. Specially formulated for lighter hair, it gives a more youthful and radiant look. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eActive ingredients:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e PEARL EXTRACT:\u003c\/strong\u003e Provides protection, youth and extraordinary shine to hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMINERAL ELEMENTS:\u003c\/strong\u003e help restore the hair's proper balance for a smoother, more compact and hydrated look. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eESSENTIAL AMINO ACIDS:\u003c\/strong\u003e penetrate the cuticle, moisturizing and strengthening it from within. They help restore the right level of moisture needed for healthier hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Sublime Pearl range:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eILLUMINE: with moisturizing properties for a unique shine. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eREGENERATE: gives a boost without weighing down. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEXALTE: improves reflexes between hair color and external light. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel-dried hair. Comb product through to distribute evenly. Leave on for 3 to 5 minutes. Rinse thoroughly and proceed to dry. 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They help restore the right level of moisture needed for healthier hair. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eCharacteristics of the Sublime Pearl range:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eI\u003c\/span\u003e\u003cspan\u003eLLUMINE: with moisturizing properties for a unique shine. \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eREGENERATE: gives a boost without weighing down. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEXALTE: improves reflexes between hair color and external light. \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cem\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/em\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eApply to clean, towel-dried hair before styling. Shake well before use.\u003c\/span\u003e\u003c\/p\u003e","brand":"Selective","offers":[{"title":"Default Title","offer_id":37944983257259,"sku":"1373805","price":17.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0508\/0200\/0043\/products\/boutique8084-selective-sublime-pearl-sens-100ml.png?v=1622580591"}],"url":"https:\/\/www.boutique8084.com\/en-us\/collections\/selective.oembed?page=2","provider":"Boutique8084","version":"1.0","type":"link"}