Products

Discover powerplex spray mask, the innovative professional treatment formulated with a patented innovative molecule of natural origin. The powerpl...

Creates new bonds, protects and strengthens the hair fiber during the coloring, bleaching, perming and straightening processes, preventing breakage...

Fortifies the new bonds created by powerplex 1 (bond creator) ,ensuring nourishment and hydratation to the hair fiber whilst enhancing the cosmetic...

Selective professional - Product Display Furniture Stand This product display furniture holds the necessary products for any hair salon or spa. The...

Finish the Risana treatment designed especially for damaged and stressed hair with the leave-in spray. Risana's two-phase leave-in spray offers an...

Discover Risana restructuring shampoo, specially designed for damaged and stressed hair. Risana Restructuring Shampoo, enriched with snail slime, ...

Hand cleaner and disinfectant in a pen format that is easy and convenient to carry around. When using this product, avoid contact with the eyes. I...

No-rinse treatment restoring the wellbeing of hair after chemical services or excessive use of dry tools. It gives new health by repairing compromi...

Discover the N*1 purifying chelating shampoo of the Hair Rebuilding treatment specially designed for extremely damaged hair lacking in moisture. T...

Rebuilding Treatment enriched with hyaluronic acid and amino acids. Re-plumps hair and creates a protective film that maintains correct hydration o...

Leave-in Conditioning treatment enriched with hyaluronic acid and with protective, conditioning and anti-static properties.

Discover the N*4 Home shampoo of the Hair Rebuilding treatment specially designed for extremely damaged hair lacking in moisture. Specially design...

Discover the N*5 Home conditioner of the Hair Rebuilding treatment specially designed for extremely damaged hair lacking in moisture. Specially de...

Discover Reverso professional hair color by Selective. Reverso, permanent coloring cream available in 48 shades is enriched with an exclusive blen...

Discover the world of Reverso hair coloring by Selective to let your talent flies! A rich color chart with more than 74 shades!Infinite mixing poss...

Want to bring in a new range of ammonia-free hair colors that suit even the most sensitive clients? Discover our Reverso introductory kit from Sel...

Do you want to incorporate a range of ammonia-free hair colors to suit even the most sensitive customers? Discover our introductory offer Reverso ...

Discover Reverso ammonia free toners by Selective Professional. Reverso toners even out, enhance and revitalize highlights and bleaching treatment...

  Discover our introductory offer dedicated to Reverso toners. A true Boutique 8084 favorite and a true gem of color, Reverso toners even out, enh...

Continue the Risana treatment designed specifically for damaged and stressed hair with the two-component instant restructuring mask. The two-compo...

  RISANA the instant restructuring that repairs hair, making it stronger and leaving it looking glossy. It works in just 3-5 minutes on all types o...

Discover the Sublime Hemp range enriched with hemp oil with excellent beneficial and embellishing properties ideal for restoring the right level of...