BLEACHES

Decolorvit Free Hand is a white powder specifically developed for free-hand services: balayage, ombré and more creative techniques. It bleaches up...

Decolorvit Plus is a universal blue bleaching powder, targeted to neutralize warm highlights. Ideal for a super-lightening, even and regular action...

Discover Selective's Powerplex bleaching powder with its powerful lightening properties and maximum protection of the hair fiber. Thanks to an inn...

Discover CULT.O bleaching powders to bring your coloring to another level in a 500gr pouch version. Without ammonia, they help maintain the struct...

Discover Scalp Defense Bleaching Powder, specially designed for more sensitive scalps. Scalp defense bleaching powder is non-volatile, with an exc...

Bleaching powder plus is formulated to achieve up to 7 levels of lightening with fast, even action. Its exclusive "safe salon formula", with zero ...

Discover the Nova 9-tone bleaching powder, specially designed to achieve the highest level of lightening. Nova Lightening Powder, with an exclusiv...