7TH ANNIVERSARY

Discover the Artistic Flair professional hair care line by Selective Professional. Artistic Flair Amino Keratin Mask by Selective Professional is...

Veg Keratin CONDITIONING AND NOURISHING MASK, formulated to enhance the treatment cosmetic effects. It brings hydration and nourishment for softer ...

Discover our most complete introductory offer to endorse the high-performing ColorEvo coloration range from Selective professional. A true Boutiqu...

Artistic Flair Balsamo Linseed It is a hair conditioner thanks to its formula with rich proteins that nourish and protect the hair and restore the ...

The anti yellow treatment line to best enhance the texture of blond, bleached and gray hair. BLOND HAIR NOYELLOW contrasts and neutralizes unwanted...

You would like to endorse NYO's anti-yellowing hair color or you are already using the color in your salon? Find the different shades available in...

Regenerating fluid without rinsing for all hair types. Enriched with white caviar extract, for its antioxidant, nourishing and illuminating propert...

Before using any heated products, use Three Hair Care's gas-free heat protection spray to protect your clients' hair. Protects and repairs hair fr...

The Cemani matt molder by Selective gives the styled hair a matt look and keeps the hair moisturized. Its balanced blend of waxy components gives t...

Rebuilding Treatment enriched with hyaluronic acid and amino acids. Re-plumps hair and creates a protective film that maintains correct hydration o...

Discover the Artistic Flair professional hair care line by Selective Professional. Artistic Flair Green Apple Shampoo is suitable for all hair type...

Discover alpha keratin's disciplining fluid n2 specifically formulated to eliminate frizz and control all hair types. Step 2 of the alpha keratin ...

Discover alpha keratin pre-treatment shampoo, the first step in the alpha keratin 4-in-1 service with plant keratin. Alpha keratin treatment strai...

Bring maximum shine to your styling with Three hair care's no-oil gloss serum. A lightweight, non-greasy serum that protects against heat and humi...

Epidermic Stain Remover Cream At the end of a coloring service, use VC via color wipes to gently remove traces of color from the skin, especially t...

For all your clients with beautiful curly hair, use Selective's Now Design Curl. An ideal styling fluid to perfectly shape and define natural curl...

Shapes and defines hair without weighing it down and does not leave any residue. Gives hair consistency and a matt silky effect. Manageable and pli...

  Discover our introductory offer dedicated to Reverso toners. A true Boutique 8084 favorite and a true gem of color, Reverso toners even out, enh...

  RISANA the instant restructuring that repairs hair, making it stronger and leaving it looking glossy. It works in just 3-5 minutes on all types o...

Veg Keratin NOURISHING AND CONDITIONING MASK, to maximize the treatment cosmetic effects over time. It brings hydration and nourishment for softer ...