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Decolorvit Plus is a universal blue bleaching powder, targeted to neutralize warm highlights. Ideal for a super-lightening, even and regular action...
View full detailsDiscover CULT.O bleaching powders to take your coloring to another level. Without ammonia, they help maintain the structure of the hair and are su...
View full detailsAn essential step in all styling, choose excellence with Now Up to 230° Heat Protection Spray by Selective. Protecting up to 230°, the Up to 230° ...
View full detailsDiscover the Sublime Hemp range enriched with hemp oil with excellent beneficial and beautifying properties ideal for restoring the right level of ...
View full detailsThe Equalizer ONcare spray conditions and equalizes the hair shaft, optimizing the technical services of hair color, for longer lasting results. It...
View full detailsDiscover the alpha keratin anti-humidity spray to control hair even in humid conditions. Its formula enriched with andiroba oil and vegetable kera...
View full detailsThanks to the combined action of the keratin and ceramides amino acids, the ONcare Post Treatment mask repairs, conditions and rebalances the hair ...
View full detailsIt is a stabilized creamy oxidizing emulsion. It blends perfectly with both colorations and lightening products. It ensures color stability during ...
View full detailsColor Block spray stabilizes, conditions and protects, restoring the physiological pH of the hair. The addition of wasabi root and rice amino acids...
View full detailsDiscover the On Care Reduce shampoo for hair that regresses quickly. Thanks to the normalizing, sebum-regulating and antiseptic action of the acti...
View full detailsDiscover Selective Professional's Curl Lover Shampoo specially designed for curly and wavy hair. Curl Lover Shampoo gently cleanses and defines al...
View full detailsCULT.O allows you to celebrate the art of personalization, with a tailor-made treatment, dedicated to each client. The personalization of the trea...
View full detailsIt intensifies the protective power during the technical services, intensifies the protective power allowing to work on particularly damaged and se...
View full detailsIdeal to clean hair and oily scalp, even in presence of excessive flaking. High anti-fungal power, adjuvant for healthy hair growth, that results e...
View full detailsComplete the NYO coloring line with the 10'mn express tonalizer. To be used during your bleaching services, the NYO express tonalizer is a direct ...
View full detailsColoring shampoo mask. Created to respond to the needs of women who lives in a hurry, Selective Professional Research Laboratories have designed a ...
View full detailsDiscover the Sublime Hemp range enriched with hemp oil with excellent beneficial properties ideal for restoring the right level of hydration and nu...
View full detailsAll the power of blond A specific 5-volume activator for Glow liquid color. Expressly formulated to maintain a balanced PH and create a jelly textu...
View full detailsAs a finishing touch or an everyday essential, discover Selective's Light On shine fluid. It eliminates static, giving hair maximum shine and smoo...
View full detailsDiscover Selective professional's Now Set up dry shampoo, designed to add volume, texture or to space out shampoos. Ideal for hair that tends to g...
View full detailsDiscover the On Care derma oil lotion developed to protect and purify the scalp. Thanks to the combined action of Arnica Calendula and other preci...
View full detailsFinish the Risana treatment designed especially for damaged and stressed hair with the leave-in spray. Risana's two-phase leave-in spray offers an...
View full detailsDiscover the Alpha Keratin Maintenance Shampoo so your clients can enjoy the effects of the treatment for a long time. It cleans, nourishes and co...
View full detailsDiscover Selective's Innovative product Now powder volume vol. Ideal to give support and volume to the roots and lengths, the volume powder Now gi...
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