Selective

For styling that lasts all day, try Selective's Now Fix control fixing spray. Frix Control Spray provides strong hold and allows you to comb and w...

Fine hair in need of volume? Discover Selective's Now Pump too root spray. A spray specially designed to create volume at the roots. It gives hair...

Discover Selective professional's Now Set up dry shampoo, designed to add volume, texture or to space out shampoos. Ideal for hair that tends to g...

Need to make a blowout last all day? Selective's Now Stay Still Extra Strong Setting Spray is the product for you. Ideal for holding the hairstyle...

Nourishing mask enriched with black caviar extracts, for its antioxidant, nourishing and moisturizing properties. The Sublime Caviar Mask by Select...

Selective Professional Hairbrush It is a brush that smoothes the hair in making it soft, gentle, and flawless.

Discover the On Care Dandruff shampoo to fight against dandruff. Thanks to the antimicrobial, anti-mycotic and antiseptic action of Piroctone Olam...

Discover Reverso ammonia free toners by Selective Professional. Reverso toners even out, enhance and revitalize highlights and bleaching treatment...