All products

Artistic Flair Balsamo Capelli Thanks to its protein-rich formula, this balsam nourishes and protects the hair and gives it back the right degree o...

THREE Hair Style Gel Shape and Texture Extra Strong Hold: Molding Gel enriched by the protective action of vitamin E. It maintains the integrity of...

Shine and repair in one serum, discover Three Hair Care's light drop essence. A concentrate of light ideal for ultra shiny, manageable hair that i...

THREE Hairstyle Eco Spray No-Gas Volume Strong Hold. On dry hair is ideal to obtain volume, shape, and shine. It is easily removed with a few brush...

Want to bring in a new range of ammonia-free hair colors that suit even the most sensitive clients? Discover our Reverso introductory kit from Sel...

Offer for resale in your salon, the self-tanning products by That'so Italy. The Instinct Terra range is specially designed for men. The light dark...

Discover the Hydra Caress elixir, a powerful ultra-moisturizing beauty treatment in a mist format for the face and décolleté. This fragrance-free ...

  Gift box perfect for holiday season!This gift box can not contain : dry shampoo, HD tan, sun care products

A delicate shampoo specially designed for damaged and stressed hair. It deeply nourishes the hair fiber and gives it a great body. To use: Apply ...

Selective Professional BLÚWAVE 2 Bleached and dyed hair The formula for bleached or colored hair to be waved. Use in synergy with BLÚWAVE FIX guar...

Selective Professional BLÚWAVE 0 Hair difficult to wave The formula for difficult to wavy hair. Use in synergy with BLÚWAVE FIX guarantees fast, l...

Selective Professional BLÚWAVE  1 Normal & Fine Hair 250ml The formula for normal or fine hair to be waved. Use in synergy with BLÚWAVE FIX gu...

Selective Professional Blúwave Fix Universal Neutralizer Universal Neutralizer for all hair types. Ready to use, Blú FIx completes the perm wave tr...

Selective Professional Disposable towels It is a Disposable towel to wash and clean hair. 30 units

Selective Professional Hairbrush It is a brush that smoothes the hair in making it soft, gentle, and flawless.

  Discover the Artistic Flair professional skin care line by Selective Professional. Artistic Flair Mineralizing Oil is a lotion with nourishing a...

Moistened tissues specially designed for cleaning the skin of any residues of dye that may remain after colouring. Their multipurpose formula delic...

Kit of 24 coloring brushes - 3 different sizes. The coloring brushes are made of synthetic hair.

The must have of NOW NEXT GENERATION for curly, shine and voluminous hair. Two products with an exclusive formula, designed and tested to protect,...

Waxes, gels, spray and fluid to obtain mess up, sculpted or super defined effect. Ideals for all hair type, the NOW NEXT GENERATION line dedicate...

Discover Powerplex maintenance shampoo, the innovative professional treatment formulated with a patented innovative molecule of natural origin. Po...

Need to make your blowout last all day? Try Selective's Now Extreme gel. Ideal for creating unbreakable looks that stand up to the most extreme co...

An innovative fluid with immediate effect, to obtain definition and separation of the locks. Ideal for use on medium-length hair too. Extremely mal...

For even application and perfect dosing, try the graduated α-keratin foamer bottle. Thanks to the doser, Fluid Disciplinante-2 is frothy and smooth...